Action items · hisense

You are named in 11.1% of answers that mention any brand; samsung manages 22.1%. Reach carries the largest weight, and an answer that never names you cannot be won on any other dimension.

These topics carry real search volume but almost none of your mentions. "55-Zoll Fernseher Angebote" (850/mo, 3 mentions); "Telefunken Fernseher & Smart TVs" (119/mo, 3 mentions); "100-Zoll-Fernseher" (166/mo, 4 mentions).

The quality gate scores 1.0 when your own domain is among the sources behind an answer and 0.6 when it is not. Yours sits at 0.609, so roughly 232 of your mentions are written entirely from third-party material — other people describing your products, in their words.

Your average prominence is 0.599 against samsung's 0.770. Position decays fast: third place is worth half of first, and almost nobody reads past the top few.

Being named second is worth 63% of being named first. You are already in these answers — the work is displacing one brand, not entering the conversation.